Promotional clip for Cypress Grove Chevre` Valentine’s Day cheese

This is a simple 9-second promotional clip for Cypress Grove Chevre’s “Amour” cheese; specially produced around Valentine’s Day. The clip was originally part of a motion graphics assignment, but ended up making the company’s Youtube page.

 

 

Very simple animation, logo color change concept. All processing done in After Effects CS5, logo work done in Illustrator. Looking back, there’s a thousand things i’d have done better/differently but for a hastily produced splash ad, its kinda catchy. I like how the clip of the goats worked out to appear she’s tugging the cheese photo into view.

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